Publication

This paper examines and addresses consumer expectations about security, privacy, and user control to enhance consumer participation in Internet security. It determines how to embed targeted education and awareness opportunities into scam-resistant communications between service providers and consumers. Furthermore, it explores the necessary roles and responsibilities between ecosystem entities to determine which are best suited to provide specific Internet health functions. It establishes effective metrics, measurement, and information sharing schemes and explores the attributes of good health on the internet, how that is measured, and who sets these standards.